Private Treatment Centre, Salisbury
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23 New Street, Salisbury, Wiltshire, SP1 2PH
01722 333 733

Brighten your smile

Teeth whitening

Teeth whitening is a non-invasive safe way to brighten your smile - it will not alter the structure of your teeth. It is one of the most common cosmetic dental treatment that is equally appealing to both men and women regardless the age.

Which product is good for me?

There are a variety of products that could be used to achieve great results. Here are several types of teeth whitening systems currently available on the market that could be used to whiten the teeth:

  • Toothpastes
  • Mouthwashes
  • Over-the-counter gels
  • Strips
  • Whitening kits to be used at home, provided by the dentist
  • Whitening systems in the dental chair

Teeth could be whitened at our practice, in the dental chair or at home. However, to provide a longer lasting result, we are recommending a combination of the two.

Following the tooth-whitening consultation, according to your clinical case and your wishes, we will make recommendations for the best and most convenient solution for you.

Tooth-whitening consultation

This stage is essential and should be the starting point of the treatment as the dentist needs to assess the health of your mouth and advise accordingly. A thorough assessment of the porcelain-like enamel surface that covers the natural teeth for various imperfections is essential to avoid later complications. Cracks, excessive erosions, insufficient development of this layer could be reasons for which whitening may not be advisable in your situation.

Will whitening ruin my teeth?

No. Studies have shown that using the whitening products as per your dentist advice is not going to damage your teeth, fillings or crowns. A “teeth whitening consultation” is therefore essential prior to the procedure. Always check with your dentist before you start using these products to avoid various complications.

Who can benefit from teeth whitening?

  1. Patients over 18 years old
  2. Patients without sensitive teeth or a history of sensitive teeth
  3. Patients without heavily restored teeth
  4. Patients with healthy teeth and gums – a teeth whitening consultation prior to whitening is necessary
  5. We do not recommend whitening for pregnant or breastfeeding patients – best would be to postpone teeth whitening as, although it is not fully known, the whitening products may affect the baby.
  6. Whitening will not change the shade of composite fillings, crowns, bridges, veneers or dentures. For them there are other options to brighten the smile like composite veneers, porcelain veneers, porcelain and zirconia crowns.


Lifestyle after teeth whitening is essential to preserve the result longer. Whitening is not a permanent solution to improve the teeth’s shade due to their natural tendency to revert to the initial shade.

  • Give up smoking – it is known that smoking stains teeth so ceasing smoking not only that will preserve tour teeth whiter, but it will contribute substantially to your health.
  • Drink less coffee and black tea – milk added could reduce the staining on your teeth
  • Red wine – is also a source of staining teeth
  • Carbonated drinks could cause micro erosions on the enamel surface making teeth more susceptible to staining
  • Berries and pomegranates could also contribute to staining.
  • Citrus fruits could have a similar effect as carbonated drinks
  • Balsamic vinegar and soy sauce due to their dark hue contribute to staining
  • Hairline fractures caused by grinding or trauma could collect stains that sometimes becomes very visible.
  • Toothpaste – there is not enough conclusive research that whitening toothpastes used after whitening could contribute significantly to improving or preserving the result.

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